100 Minda

Dari seluruh dunia

Simon Sinek

Chief Inspirer,
Start With Why

New York City, United States

Being inspired is not a luxury. It is a right.

I believe fulfillment is a right and not a privilege. It is not for the chosen few to enjoy loving their work. Being inspired is not a luxury. It is a right.

I imagine a world in which the vast majority of us wakes up every single day inspired to go to work and return home fulfilled by the work we do. This does not mean we have to like every day, but we can love every day.  We don’t like our children every day, but we love them every day.

But for this vision to come to life requires commitment and hard work from a few different groups.

It is the responsibility of those who employ us to give us a place to come to work where we feel our work is contributing to something larger than ourselves. To feel that we are showing up to do something more than simply build or sell widgets or meet arbitrary financial goals. These are not destinations to work towards. Passion is when we work hard to advance someone we believe in. Absent that noble cause, a reason to come to work beyond the paycheck, passion becomes stress – working hard every day and not feeling we are advancing anything.

It is the responsibility for those who work. We must choose jobs with companies that inspire us and choose to work with people we would like to spend more time with than our own families.

It is the responsibility of parents. We must tell our children that when they graduate school they should get a job they love. If we continue to tell them simply to “get a job,” they will do just that…and wake up 10 or 20 years later realizing they are not fulfilled or inspired.

And finally, it is the responsibility of each of us to help the people around us, the people we love, to find the jobs they love, to encourage them and cover their backs when they need it. Because, at the end of the day, wouldn’t it be nice to live in a world in which others do that for us?

May we all use every single day we have left to inspire those around us.

Inspire on!

Simon Sinek Bio:

Simon Sinek is an optimist. He believes in a bright future and our ability to build it together.

Described as “a visionary thinker with a rare intellect,” Sinek teaches leaders and organizations how to inspire people. With a bold goal to help build a world in which the vast majority of people go home every day feeling fulfilled by their work, Sinek is leading a movement to inspire people to do the things that inspire them.

A trained ethnographer and author of Start With Why: How Great Leaders Inspire Everyone to Take Action, Sinek has held a life-long curiosity for why people and organizations do the things they do. Fascinated by the leaders and companies that make the greatest impact in the world, those with the capacity to inspire, he has discovered some remarkable patterns of how they think, act and communicate. He has devoted his life to sharing his thinking in order to help other leaders and organizations inspire action.

He is best known for discovering the Golden Circle and popularizing the concept of Why, the purpose, cause or belief that drives every one of us. The Golden Circle is a naturally occurring pattern, grounded in the biology of human decision making, that explains why we are inspired by some people, leaders, messages and organizations over others.

Sinek shares his optimism with all who will listen. He speaks around the globe and has commented for local national press, including The New York Times, Wall Street Journal, The Washington Post, Houston Chronicle, FastCompany, CMO Magazine, NPR and BusinessWeek. Sinek is a regular contributor to The Huffington Post, writes his own blog, simonsinek.com and makes regular guest appearances on MSNBC's Your Business, among others.

Sinek is an adjunct staff member of the RAND Corporation, one of the most highly regarded think tanks in the world. He is also active in the arts and not-for-profit world, working with Education for Employment Foundation to help create opportunities for young men and women in the Middle East region.

When not in hotels, he lives in New York, where he teaches graduate level strategic communications at Columbia University.